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FABIO DE BENETTI

BRAND & MARKETING STRATEGIST

I’m a brand & marketing strategist with 4+ years of experience in international contexts and high-impact projects across fashion, design and culture. 

My approach blends cultural intelligence with behavioral insight to build strategies that are both distinctive and durable. I track conversations, micro-trends and social dynamics to surface white space and clarify the brand’s role. That thinking becomes channel-native playbooks, creator and retail programs, and community initiatives—so the story holds across touchpoints. I’m used to aligning senior stakeholders and cross-functional teams, setting clear governance and keep execution consistent, from pilot to multi-market rollout.

FREELANCER

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LATEST PROJECTS

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ABOUT

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EDUCATION

Master in Branding for Luxury, Fashion and Design | Raffles Milano

MSc Innovation Management | Rotterdam School of Management

BA Digital Management | H-Farm

WORK

Freelance Consultant | 2024-2025

Marketing Strategy & Operations | Jordan Brand | 2022-2024

Marketing Procurement | Nike Inc. | 2021-2022

Product Marketing | The Ocean Cleanup | 2021

Digital Data Analyst | Dainese | 2020

CREATIVE SERVICES

BRAND STRATEGY

GTM STRATEGY

BRAND PLANNING

CREATIVE PROJECT MANAGEMENT

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OTHERS INCLUDE NIKE, CABIRIA BRAND UNIVERSE, GIOTTO, PICK-ROLL, DAINESE, H-FARM

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